African Neighbours Boosts Tourist Numbers

South Africa is recognising the growing tourist market of overland visitors from neighbouring Southern African Development Community (SADC) countries and the significant contribution these visitors are making to the South African economy. Over 75% of all visitors to South Africa come from Botswana, Lesotho, Malawi, Mozambique, Namibia, Swaziland, Zambia and Zimbabwe to shop, visit friends and generally on South Africa holidays. SADC visitors numbered more than 7 million in 2008 representing tourist spending of over R43-billion.

South African Tourism's ongoing Welcome campaign was launched in 2005 to promote South Africans as good hosts to overseas visitors with a focus on building strong, friendly relationships with travellers on South African holidays. Tourism Minister Marthinus van Schalkwyk reiterated the importance of this campaign to encourage “repeat travellers originating from neighbouring Southern African Development Community (SADC) countries”. This relationship starts with the service visitors receive at border posts particularly those crossing into South Africa overland from neighbouring countries.

2 by 2 Holidays are specialists in South Africa holidays and other regional destinations including Namibia, Botswana, Zambia, Mozambique and Mauritius.
 

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